DriveBlog

How the Petra got its name

I frankly don't see the link, but evidently the name 'Petra' is inspired from the prosperous and flourishing town of Petra; located in present-day Jordan, which grew rich from the spice trade.

Now you know: Fiat Petra was first launched in Egypt.

Hang on, I've heard this before!

More news (hardly, though) of the shakeup that is the new way of life at Fiat India.

Is Fiat India running out of novel things to say?

Dribble dribble, drool drool!

Step 1 - Click here.
Step 2 - Scroll down the page till you see the pictures.
Step 3 - Salivate.

The Drawing of the Four

 2005 seems all set to see Fiat blitz the Indian car scene with a slew of launches - the facelifted Palio, the Panda premium hatchback, the Idea compact MPV and the Albea luxury sedan.

Too much too late? Let's wait and watch...

Fiat's Phoenix impression

Fiat India will try and pick itself up from the ashes, so to speak, over the next year or so with a corporate restructuring exercise, new launches and a strengthening of the dealer and service network as part of the comeback plan.

Petra-fyingly good!

This is as good a review of the Fiat Petra 1.6 Litre Petrol as I think I'm ever going to come across.

Evidently the car's nothing to complain about either.

Car enthusiast? Head on over to Team-BHP.com and do yourself some good. The gents there sure do know their wheels.

Fiat awaits nod for Panda

Fiat India have submitted a report regarding the feasability of launching the Panda in India to the bosses in Turin and are awaiting further instructions.

However, in a somewhat rare display of common sense, Fiat India plans to spend the next few months building customer relationships and beefing up their dealer and service support, instead of on any more high profile launches.

Too little, too late?

Despite the launch of the Petra and a possible launch of a stripped down Palio variant later this year, Fiat India doesn't foresee an increase in sales units over last year and hopes to break even only sometime in late 2005.

Palio & Petra to get primetime

Fiat India will roll out new advertising campaigns for both the Palio and Petra later this month.

In a bid to boost buyer confidence, the company will now use owner testimonials as the theme of their advertising.

BS does the Petra D

To quote the author, "...a decent diesel car that rides well for a good price. It is way better than the cheaper Indigo and way cheaper than the advanced Accent CRDi."

Redeemer of Fiat's fortunes? Your guess is better than mine...